Internet Marketing Fundamentals

4.3 ★★★★ ★

Internet Marketing Fundamentals

Name: Internet Marketing Fundamentals - Online Course
Rating: 4.3 (164 reviews)
Author: Stone River eLearning

The internet affords a level of relationship with consumers hitherto unfathomable.

updated on icon Updated on Sep, 2024

language icon Language - English

person icon Stone River ELearning

English [CC]

category icon Marketing,Marketing Fundamentals,

Lectures -24

Resources -1

Duration -58 mins

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4.3 ★★★★ ★

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Course Description

Online marketing has taken the internet by storm. No longer do businesses have to rely on traditional marketing and advertising to get their products/services seen by their target audience. This digital marketing course will teach you a wide range of techniques used in online media and digital tools, helping you implement effective marketing strategies within your company

When you complete this course, you will have a richer understanding of the fundamentals of the new digital marketing landscape and acquire a new set of stories, concepts, skills and tools to help you digitally create, distribute, promote and price products and services.

This course is designed specially to thoroughly explain:

• Principles of Digital Marketing

• Website Development

• Search Engine Optimization (SEO)

• Google AdSense and Affiliate Marketing

• Search Engine Marketing (SEM)

• Social Media Optimization

• Email Marketing

• Online Reputation Management

• Google Analytics In-depth

Curriculum

Check out the detailed breakdown of what’s inside the course

Internet Marketing Fundamentals_Getting Started
3 Lectures

Internet Marketing Fundamentals 00:35 00:35
Getting Started 01:05 01:05
Downloadable resources

SWOT Analysis in Marketing
2 Lectures

Marketing Research
2 Lectures

Real Time Marketing
2 Lectures

Brand Management
2 Lectures

Social Media (I)
2 Lectures

Social Media (II)
2 Lectures

SEO Basics
2 Lectures

Website Characteristics
2 Lectures

Capturing Leads
2 Lectures

Campaign Characteristics
2 Lectures

Wrapping Up
1 Lectures

Instructor Details

Stone River eLearning

At Stone River eLearning, technology is all we teach. If you're interested in IT, programming, development, business or soft skills - we have it covered.

Check out our huge catalog of courses and join the over 3.2M students currently taking Stone River eLearning courses. We can provide all or part of this catalog to any business via API connection, or you can get your own branded LMS free with 10+ users.

Course Certificate

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